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Webibliography for Retention Rates and Motivational Factors of Students in Distance Education Courses Shareé Verar Liberty University 2017 Summary: Hartnett This article explores the motivation of the learner to study as distance education students. Motivation is linked to the individuals cognitive and affective processes. This includes our thoughts, beliefs, goals and interactive relationships within our environment. This study focuses directly on the individual’s motivation to learn which stems from their intrinsic motivations. Compared to on-campus students, online students are more intrinsically motivated. Self-determination is the intrinsic factor that sets many online students apart: these students do not need outside incentives and incentives may even become counterproductive. It is important to note that amotivated individuals who need external motivation in this case study, struggled in the online learning environment. External mo...